Modern business is all about finding ways to stand out from the crowd. Good branding is an effective way to do this, but sometimes you need to do that little bit extra. Here are five creative ideas that will help you to wow your customers.
1. Send Handwritten Notes With Packages
Get personal by sending handwritten notes with packages. It’s a great way to customize your appreciation and demonstrate that you genuinely care about the individual. Customers will identify that you have taken the time out of your busy schedule to handwrite them a note and appreciate this. It will also make them more likely to return to your company as they feel as though they have a genuine connection.
2. Give a Customer a Spontaneous Upgrade
Get positive vibes out there by giving the occasional random upgrade to customers. They will love the added bonus and you can be guaranteed that they will tell all of their friends. It’s an effective way to build your brand reputation, but will also be an unforgettable action in the mind of your customer.
3. Have a Customer Appreciation Day
Lock in a day where you appreciate all of your customers! Seek feedback from them in terms of the way they would like to celebrate. It might be a small gift or a discount, but something that shows your gratitude for their business. You can even turn it into an annual event!
4. Donate To Charity On Their Behalf
If your brand has a strong cause focus, or even if it doesn’t, donating to charity can be an effective way to demonstrate your caring side to customers. They will like that their money is going to a good cause and you will create a reputation that is humanized, unlike big corporations which can seem cold and distant.
5. Provide Additional Value Through Resources
Think of ways where you can provide additional value in an unexpected place. For instance, customers might come to you for a specific product but if you can provide resources on a broader topic, they will appreciate the added value.
While these ideas will help you to wow your customers, you can also get creative and think of your own! The most important thing to remember is that your customers should be at the heart of everything you do, so if you get stuck on ways to celebrate them, seek their feedback.
Contact us today and let us show you how we can help create memorable customer service experiences for your business.